Hotjar is a web analytics tool that helps you analyse the behaviours of users, with heatmaps, feedback and recordings to improve user experience and conversion rates. Hotjar is a great product to observe how users surf your websites from a computer or mobile. The product assists you to check if the users use the website in the direction you have designed it. It simply shows you if that specific button works or not. With Hotjar you can see how users engage with your website and you can even see the recording of their mouse clicks and whole sessions. Hotjar creates interactive heatmaps of their clicks and actions, and a collection of their feedback and surveys to assist you to have a data-driven outcome of how and why users are using your website.

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